VRTCAL is pleased to welcome Ricardo Guimaraes to the team as Business Developer. Ricardo will support VRTCAL’s growth efforts by helping build relationships, expand partnerships, and identify new opportunities across the programmatic advertising ecosystem.

With experience in business development and a strong understanding of digital media, Ricardo brings a valuable perspective to VRTCAL’s commercial efforts. His role will focus on connecting with publishers, buyers, and industry partners to help drive collaboration and support the company’s continued momentum.

“Ricardo’s background and approach make him a strong addition to our team,” said Todd Wooten, President at VRTCAL. “We’re excited to have him on board as we continue building on our platform and growing our partnerships.”

At VRTCAL, Ricardo will contribute to initiatives that support:

• New business development opportunities.

• Strategic partnership growth.

• Publisher and buyer relationship management.

• Broader awareness of VRTCAL’s SSP and performance advertising capabilities.

Please join us in welcoming Ricardo to VRTCAL.

About VRTCAL
VRTCAL is a supply-side platform focused on helping publishers and advertisers connect through advanced programmatic technology. The company delivers solutions designed to support efficient monetization, transparent transactions, and scalable advertising performance.