an

Open SSP &
SaaS Company

Open SSP
Company

Focused on Demand-Path Optimization

Take Control of
Your Revenue

Use VRTCAL for your

Direct-To-Advertiser connections

Our platform upgrades your tag-based, server-based, partner connections & Prebid partners. Increase your part of the ad spend by 10% to 25% with a successful strategy.

Why

  • Improve efficiency
  • Remove latency
  • Unify your mediation & SDKs
  • Reduce costs
  • Increase revenues and margins
  • Customer Support provided

How

1

Add any Display S2S & VAST connection

2

Add any RTB Endpoint

3

Add any JS tag

4

Extensive mediation & auction tools

Company Overview

VRTCAL is an Open SSP company built to help you increase your Direct-to-Advertiser connections.

Reducing the vertical distance between mobile publishers and advertisers, and developing technologies that make a difference. The VRTCAL platform is a proprietary architecture that offers SDKs, oRTB, multiple mediation types, innovative technologies to increase publisher inventory value, and a Marketplace with premium brands and advertisers.

Cutting-Edge
Features

 

Video

Pre-Roll, Interstitial &
Rewarded ad units.

Display

Display, Interstitial &
Companion ad units.

MRAID

The VRTCAL SDKs provide
MRAID support for more
engaging and interactive
advertisements that vring
in higher CPMs.

CTV

VRTCAL supports
Connected TV.

Audio

VRTCAL supports DAAST &
Rewarded Audio ad units.